Sunday, 6 December 2009

How did you attract/ address the audience for your music publication?

To start with, I used a number of things on my front cover which could lead to drawing the reader in or attracting them, things such as a 'Free C.D' and 'hot posters'. This would help to persuade the reader to purchase my music magazine. I had to think about using appropriate fonts, images, colours and language to appeal to my target audience. The colours I used mostly were both light and dark blues, with bright red and white. This challenges usual conventions of an R'n'B/ 'pop' music magazine, as these colours would not be as obvious on current music magazines. However, as I am interested in these genres of music as a girl in the middle of the age range, I think my music magazine could appeal to quite a lot of other teenagers, who are also into the same type of music. I also focussed on how I spoke to the reader through my magazine, for example short sentences which were quite straightforward.

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